Sony wants to become a more influential factor in the market OLED TV, which is dominated by companies like LG and Panasonic. The Japanese manufacturer is already developing two new devices with this technology, which will be presented in 2017., Informs Forbes. The company preparing the premiere of 55 and 65-inch TVs with first OLED TV by Sony.
At CES 2017 is the opportunity to find out more details about the company’s strategy. OLED technology offers better picture quality than traditional LED and LCD TVs. The advantages are associated with more saturated colors, better contrast, more vivid viewing angles and darker blacks. The base version of the 55-inch first OLED TV by Sony will be around € 1,870, while the larger 65 “model will sell for € 2,800.
That ‘s pretty high price, but the company OLED TVs are cheaper than competitive offerings, the LG and Pansonic. Mozhem makes sure that the devices will support 4K resolution. We still do not know if Sony will bet on classic form factor or will use curved displays in their upcoming models. The premiere of the new 55 “and 65” OLED TVs the company will further exacerbate competition in this niche market through 2017.
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